I was entrusted with the complete redesign and repositioning of a family office based in Lucerne, Fineva. Starting from the ground up, I guided the client through my proprietary strategic branding process, which is tailored to uncover the core identity of a brand. From this foundation, we developed a comprehensive new brand identity—from the logo to the website, social media motion templates to billboards. We established an entirely new visual presence that aligns with their refreshed vision.

In an industry where finance often feels impersonal and increasingly digital, Fineva offers a new direction with higher standards and a uniquely personal approach to family office services, placing their valued clients at the heart of every financial decision.

2023 | Branding
Agency |  110 AG
Roles | Creative Direction, Brand Positioning. Design